White labeling is a popular practice in the eCommerce industry, allowing businesses to sell products under their own brand name without the need for large investments in manufacturing or inventory.
With the explosion of social media and the rapid development of technology today, people have their own circles, hobbies, and are more eager to use customized products or even establish their own brands. The simplest, fastest, and least risky way to meet this demand is on-demand printing, which is why the on-demand printing market is expanding rapidly.
In this article, let me introduce to you how PrintKK can help you establish your brand and operate your white label products with their assistance.
What Are White Label Products?
White label products are products made by one company and sold by another company under its own brand name. This means that the product itself is not branded, and the seller is responsible for designing and marketing the product as their own. White label products are often used in the Print On Demand business, where sellers can sell products without the need for a large investment in manufacturing or inventory.
Example of White Label
In the fashion industry, we can see examples of white-label products. Many T-shirts and hoodies are manufactured by a few manufacturers and sold under different brands. For example, the manufacturer can produce a garment, which is then designed by artists funder their own brand name and sold to different consumers.
In short, anything from T-shirts and Shower Curtains to custom Coffee Mugs and Skateboard can be white label products.
What's the Advantage of White Labeling?
- Cost savings:
Businesses can save on manufacturing and inventory costs by using white label products instead of producing their own.
- Branding opportunities:
White labeling allows businesses to sell products under their own brand name, increasing their brand recognition and visibility.
- Time savings:
White labeling allows businesses to quickly enter the market and with Dropshipping service, you can start selling products without the need for extensive product storing.
Choosing Your Products
When conducting market research, you may come across multiple terms describing white labels. Be careful, as the meanings of the following terms can be very different. Let's look at the differences in detail.
White Label Products vs. Private Label Products vs. Wholesale Products
- White label products: As mentioned earlier, white label products are manufactured by one company and sold by another under their own brand name. check PrintKK product catalog to see all white-label products.
- Private label products: Private label products are products made by the manufacturer for the seller, and these products will not be sold to other sellers.
- Wholesale products: Wholesale exhibits are products distributed by manufacturers to retailers across the country for sale under their own brand names.
The Best White Label Products for 2024
Let's take a look at the best selling white label products for 2024.
- Wall art prints
- Bags
- Rugs
- Yoga mats
- Water Bottles
- Custom Backpacks
- Pets stuff
- Skateboard
In order to increase your sales, it is important to choose products that are more in line with the preferences of your target audience. For instance, if your brand focuses on sustainability, consider selling eco-friendly products such as bamboo utensils or reusable shopping bags.
Where to Sell Your White Label Products?
There are several platforms where businesses can sell their white label products
- eCommerce: Such as Shopify, Wix, Squarespace, these platform focuses on eCommerce, delivering solid payment and marketing options. The platform is simple to operate and very easy for beginners to use. And the platform provides a large number of design templates for you to use.
- Amazon: Amazon is the largest online store, providing a broad development space for the sales and development of enterprises.
- Etsy: Etsy is a popular platform for handmade and unique products, making it a great place to sell white label products that have a personalized touch.
- Ebay: Etsy is a marketplace for unique products and designs, with the potential to sell personalized white label products.
Pros and Cons of White Label Products
We have already briefly introduced the benefits of white-label products to you, but we must admit that this choice has its pros and cons. However, by cooperating with PrintKK, the pros outweigh the cons.
Pros:
- Cost savings on manufacturing and inventory
- Branding opportunities
- Time savings on product development
Cons:
- Limited control over the manufacturing process
- Limited ability to customize the product
- Risk of competition from other sellers using the same white label product
Conclusion
Printkk has everything you need to start making money from white label products and services, and we are constantly expanding our product library. With our instant preview design tool, you can save a lot of time and get the results you want. With just a few mouse clicks, you can start your business venture for free.